Limitless Performance
Privacy Policy




Privacy Policy

Last updated: January 2026

This Privacy Policy explains how Limitless Gym Oakham ("we", "us", "our") collects, uses, stores and protects your personal data when you interact with us, whether in person, online, or through our systems.

We are committed to protecting your privacy and handling your data in a transparent and secure manner in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.


1. Who We Are

Business name: Limitless Gym Oakham
Location: United Kingdom
Contact email: hello@limitlessgymoakham.com

We act as the Data Controller for the personal data we collect.


2. Personal Data We Collect

We may collect and process the following types of personal data:

a) Identity & Contact Information

  • Full name

  • Date of birth

  • Email address

  • Phone number

  • Home address (if required for billing)

b) Membership & Account Data

  • Membership type and status

  • Account login details

  • Attendance records

  • Communication history

c) Payment Information

  • Payment status and transaction references

  • Billing history

Note: We do not store full card details. Payments are processed securely via third-party payment providers.

d) Health & Fitness Information (if provided)

  • Fitness goals

  • Training preferences

  • PAR-Q or health declarations (where applicable)

This information is only collected where necessary and with your explicit consent.

e) CCTV Footage

  • CCTV is used on-site for safety and security purposes


3. How We Use Your Data

We use your personal data to:

  • Manage gym memberships and accounts

  • Process payments and renewals

  • Communicate important information (opening hours, closures, membership updates)

  • Ensure health and safety compliance

  • Improve our services and facilities

  • Comply with legal and regulatory obligations


4. Lawful Basis for Processing

Under UK GDPR, we rely on the following lawful bases:

  • Contract: To provide gym membership services

  • Legal obligation: For accounting, tax, and safety compliance

  • Legitimate interests: For business operations, security, and service improvement

  • Consent: For marketing communications and health-related information

You may withdraw consent at any time.


5. Marketing Communications

We may send you marketing messages via email or SMS if:

  • You have opted in, or

  • You are an existing customer and the message relates to our services

You can opt out at any time by following the unsubscribe instructions or contacting us directly.


6. Data Sharing

We may share your data with trusted third parties, including:

  • Payment processors

  • Membership management software providers

  • IT and system support services

  • Legal or regulatory authorities (where required)

All third parties are required to handle your data securely and lawfully.


7. Data Storage & Security

We take appropriate technical and organisational measures to protect your personal data, including:

  • Secure digital systems

  • Restricted access to personal information

  • Encrypted payment processing

We retain your data only for as long as necessary to fulfil the purposes outlined in this policy or to meet legal requirements.


8. Your Data Protection Rights

You have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request deletion of your data

  • Restrict or object to processing

  • Request data portability

  • Withdraw consent at any time

To exercise any of these rights, please contact us using the details above.


9. CCTV Usage

CCTV cameras operate within the gym for the purpose of:

  • Member safety

  • Crime prevention

  • Protection of staff and property

Footage is stored securely and only accessed when necessary.


10. Cookies & Website Data

If you use our website, we may collect limited technical data such as:

  • IP address

  • Browser type

  • Pages visited

This data is used for website functionality and analytics only.


11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The latest version will always be available on request or displayed at the gym.


12. Complaints

If you are unhappy with how we handle your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):

Website: ico.org.uk